 We'll be right back after these messages..., Ads Part the Second. |
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 Feb 17 2012, 01:37 PM
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#1711
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Coin Operated Boy  Group: Senior Members Posts: 5,374 Joined: 22-June 05 From: Here and there. Member No.: 4,112  |
Could the new Haribo advert be any cuter?
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Feb 17 2012, 03:11 PM
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#1712
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The Truth Who The Eyes Met Before! Group: Senior Members Posts: 6,447 Joined: 6-December 05 From: 1995 Member No.: 4,725 |
I'd better than that Supermix one with the 'singing' family.
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Feb 18 2012, 06:23 PM
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#1713
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Coin Operated Boy Group: Senior Members Posts: 5,374 Joined: 22-June 05 From: Here and there. Member No.: 4,112 |
Well played Walking Dead.
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Feb 18 2012, 07:23 PM
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#1714
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Mrs P Group: Senior Members Posts: 2,896 Joined: 4-October 04 From: The World Member No.: 2,360 |
I very much like the Oreo with the little girl telling her dad how to eat an Oreo. It is super-sweet.
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Feb 20 2012, 11:54 PM
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#1715
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Space Cowboy Group: Blokes in Charge Posts: 14,565 Joined: 1-October 04 From: Mercy Member No.: 2,262 |
^ Creepy little girls seem to be in vogue at the mo.
The BT Infinity flat share ads make me want to throw things at the telly. |
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Feb 21 2012, 11:42 AM
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#1716
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Daddy Cool Group: Senior Members Posts: 1,413 Joined: 19-March 06 From: Nottnum Member No.: 5,022 |
Does anyone watch adverts at normal speed anymore? At home, nearly all the TV is watched from Sky+ so adverts are watched on fast forward. I have been wondering if this will begin to change the way in which ads are made (more static images, larger writing)? Will it take out the creativity of adverts and we'll end up with a still image of the product for 30 seconds so we can cleary see it even at x30? Or is it not such a big issue at the moment for the advertiser as to worry about it.
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Feb 21 2012, 11:55 AM
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#1717
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The sick product of a crazy society Group: Blokes in Charge Posts: 2,843 Joined: 1-October 04 From: London Member No.: 2,263 |
QUOTE (bigfatrich @ Feb 21 2012, 11:42 AM)  Does anyone watch adverts at normal speed anymore? At home, nearly all the TV is watched from Sky+ so adverts are watched on fast forward. I have been wondering if this will begin to change the way in which ads are made (more static images, larger writing)? Will it take out the creativity of adverts and we'll end up with a still image of the product for 30 seconds so we can cleary see it even at x30? Or is it not such a big issue at the moment for the advertiser as to worry about it. Just under half of UK households currently have a PVR like Sky+. On average, in these households about 85% of all TV viewing is live - i.e. not using the recording function. Within the 15% of viewing that's recorded, about 85% is watched 'as live' - i.e. without skipping ads. So the total amount of advertising lost to PVR skipping is 15% of 15% of 50%, or about 1%. This is more than counterbalanced by the fact that when households acquire a PVR they watch more TV than they used to. (I'm just going off the top of my head here, and some of the figures may be a bit out, but they're in the right area.) This seems a ridiculous way to watch TV to me, since I almost always watch recorded shows, and almost always skip the ads, like you. But we are very far from the average. |
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Feb 21 2012, 01:42 PM
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#1718
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Learning to walk again Group: Senior Members Posts: 5,538 Joined: 24-February 06 From: Where everybody knows your name Member No.: 4,956 |
People record and then don't skip the ads? What is this madness?
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Feb 21 2012, 05:14 PM
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#1719
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Space Cowboy Group: Blokes in Charge Posts: 14,565 Joined: 1-October 04 From: Mercy Member No.: 2,262 |
Am I the only person in the word who still uses VHS?
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Feb 23 2012, 11:09 AM
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#1720
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I'm an evil werewolf! Group: Senior Members Posts: 1,034 Joined: 1-October 04 From: a long line of miscreants and ne'er-do-wells Member No.: 2,245 |
I usually skip the programmes and watch the ads!
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Feb 23 2012, 11:44 AM
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#1721
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Addict Group: Senior Members Posts: 3,065 Joined: 10-February 05 Member No.: 3,386 |
QUOTE (Chapman Baxter @ Feb 21 2012, 11:55 AM) Just under half of UK households currently have a PVR like Sky+. On average, in these households about 85% of all TV viewing is live - i.e. not using the recording function. Within the 15% of viewing that's recorded, about 85% is watched 'as live' - i.e. without skipping ads. So the total amount of advertising lost to PVR skipping is 15% of 15% of 50%, or about 1%. This is more than counterbalanced by the fact that when households acquire a PVR they watch more TV than they used to. (I'm just going off the top of my head here, and some of the figures may be a bit out, but they're in the right area.) This seems a ridiculous way to watch TV to me, since I almost always watch recorded shows, and almost always skip the ads, like you. But we are very far from the average. Would 'as live' include the BBC though? I watch BBC programmes 'as live' because there's nothing to fast forward through. |
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Feb 23 2012, 04:30 PM
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#1722
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We gotta make the planet safe for the kiddies Group: Senior Members Posts: 5,688 Joined: 4-October 04 From: In the Southstand, watching the WORLD Champions. Member No.: 2,367 |
I ff the ads unless I have a hangover. When I try to do it then I have to turn away from the screen as it makes me feel sick. This can make it tough to notice when the programme has re-started.
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Feb 23 2012, 04:38 PM
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#1723
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Invader. Group: Senior Members Posts: 8,260 Joined: 27-November 04 From: The Burgh of Edin. Member No.: 2,823 |
So, is it just me, or do the adverts make eharmony look like a dating site for the insufferably smug and match.com a dating site for hipsters with stalkerish tendencies?
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Feb 23 2012, 07:56 PM
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#1724
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Be careful what you fish for Group: Senior Members Posts: 15,436 Joined: 2-February 05 Member No.: 3,331 |
No, it's not just you.
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Feb 23 2012, 08:09 PM
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#1725
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Coin Operated Boy Group: Senior Members Posts: 5,374 Joined: 22-June 05 From: Here and there. Member No.: 4,112 |
QUOTE (NiteFall @ Feb 23 2012, 04:38 PM) So, is it just me, or do the adverts make eharmony look like a dating site for the insufferably smug and match.com a dating site for hipsters with stalkerish tendencies? You're right, but the important question is, which one do I join? 
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