I first saw that advert at the cinema. Put it this way, it's not any less weird in the dark, on a massive screen, with surround sound.

Does anyone know what the music used on the Direct Line adverts (the slow motion bricks falling on the car & the shef unit smashing) is? Commercialbreaksandbeats.co.uk doesn't seem to have a conclusive answer.

You know? I think I might have the album it's on.

Can't remember the tune though. When I next see it on I'll double check.

Sweet. Some people seem to think it's Pink Floyd, but no-one seems 100% sure it is.

It's not been on yet. I have seen a million ads for Shoe Tailor and Park Hampers though.

Incidentally, a friend of mine is in the earlier Park ad.

Anyone know the music on the Toshiba ads?

This website will probably help you out.

The bit that bothers me is the hand wiggling in the gift box for the woman at hospital. What's he planning on doing with that hand?

I hear what you're saying.

Which, in that case, makes it wierd that she laughs at him.

Unless she's got a tickly fanny.

It's not on there sadly, but I'll check again in the future.

Cheers.




I pity the woman who doesn't have a tickly fanny.

Is that some of Mark Mothersbaugh's score to The Life Aquatic playing on the new Honda ad? I approve.

Bah, it's not Pink Floyd. It is, however, extremely similar to early Floyd (possibly Ummagumma if memory serves), and I have a sneaking suspicion it's been composed for the ad.

I think I meant ticklish rather than sensitive.

You wouldn't want to be giggling everytime you had sex. Unless, of course, it was reallllllllllly funny.

He's presenting his hand as a box of chocolates isn't he? Not giving the gift of fingering.

Occasional laughter during sex is OK, but if you do it every time boys start to get paranoid.

Why yes, but the box of chocolates reminded me of fingering for some reason. Note I have never been fingered by a chocolate handed man.

You haven't lived.

I like a giggler.

That's a bit like saying "You're pasty".

I don't think I want fingering by any man, regardless of what his fingers are made of.

I thought so too, you're not alone. It's the way he's wiggling his fingers and grinning. He's just said 'Haha, you thought it was a box of chocolates, but I'm gonna give you a good fingering now instead.'

I am giggling now!

Have you seen the "hard" post watershed Euro version? He's clenching his fist.

And wearing Alvin Stardust type rings.

I wanna be your coo-ca-choo

You must be out of your tiny minds!

I just saw that Gorilla Cadbury ad. Pointless, but brilliant, not sure why.

You've been fingering the wrong hole.



















I.Feel.So.Dirty.

That mobile phone advert where the woman paints her wall different colours, leading to someone shooting some streamer, and then rolling of carpet and then raising of banners...god it's twee, boring, irritating shit isn't it?

I hate that Flash advert with the dad and son watching the football. No-one watches a football match on TV - either at home or in the pub - wigging along to the action like a twat...unless they're a twat.

And it subscribes to the Advertising Standards rules regarding the "make-up" of a family, whereby 95% of advertisements featuring married couples must consist of an overweight, usually balding husband, and a slightly MILFy wife.

And so irresponsible, rolling that carpet down steps? Dropping breezeblocks on the pavement? They could have killed someone.

Fucking hippies.

Brooker has it right, as ever...

That's my other gripe with that ad. The wife's 'surprise' that they'd done the cleaning and that the boys just watch football.

Brooker truthed us. He truthed us good. (still not sure about his anti-flat cap stance though)

Nice to see "twee" making a comeback. Blame Juno.

Run for your life, bikini girl

She's clearly impervious to Lynx.

Or she's letting the middle one finger her.






Chocolate finger her.




















Because it's in her bum.

Bum

That picture just makes them look like Doctor Who villains.

In fact, a plotline in which a doederant turns men into chocolate killing/fingering machines would be a damn sight better than some of Series 3 of New Who.

I'm going to be imagining David Tennant saying the word 'fingering' in his Doctor voice now.


"Fiiingerinnng."

If they teamed up with the Burger King plastic mascot we could have a truly terrifying episode on our hands. Cold dead eyes...

*bang*

That was me landing on the floor.

They should do a new version of the Happiness Patrol, with these guys as the Kandy Men.

I see the Lynx adverts are just as suggestive as the Axe adverts are over here.

Are they anywhere near as irritating, degrading, and/or just plain embarrassing?

I'm sure Hillary did not give her blessing for this...

They vary in quality, sometimes they're brilliant, either way they're certainly an institution.

I don't think they're in any way offensive.

Is Axe the American name for Lynx? Strange that they'd bother changing it.

'Perfect Woman'

They're done with a sense of fun I'd say and the guys are often portrayed as a bit loser-ish - or they're Ben Affleck.

The girl equivalent are always so soppy. Alyssa loves this Impulse one!

Where are the ones where the guys take their shirts off and mob us? Or would that look too much like gang rape?

It is...same packaging and lettering, and smell.

It will go the way of Marathon/Snickers and Jiff/Cif Ieventually. However, I don't think Brits would take a deoderant with a macho name like "Axe" seriously. Much better we associate our deoderant with a large, smelly wild beast.

It looks like the American advertising is different from the UK made ads, which are more tongue in cheek.

Yeah, Axe is the North American Lynx.

It's not the guys I'm worried about. I just find the portrayal of the women in the ads crass and tacky. They're little more than brainless sex addicts who gyrate and quite literally shake their arses at the first scent of Axe.

Actually, if anything offends me, it's that I'm apparently expected to respond positively to that notion and purchase their product. It reduces men and women to nothing but raw libido.

Great name for a deoderant.

Personally I don't find the way women are portrayed in Lynx adverts as offensive. Like I say, it's all a bit of fun over here, I don't think anyone takes the adverts seriously. They're sort of taking the piss out of 'the Lynx effect' really. Everyone knows there is no real Lynx effect, so they ramp it up more and more. Till we get to Billions, which is a really well made advert.

Then they have the sillier ones, like Pulse, which was massively popular.

The women aren't always just bikini clad nymphos, in the anti-perspirant ones seem to put the woman in a more central role. Like this one for Lynx Dry, and the new one with the guy who keeps fish alive under his arms. I guess because their message isn't 'smell nice and women will flock to you' (like the deodorant ads), but more 'if you're a sweaty bastard girls won't fancy you'.

Bikini girl just looks bored.

A local beauty salon has a new Roy Lichtenstein style pop-art window sign with the slogan "Inner beauty won't get you laid" - a nice positive message for young girls to be growing up with . . .

It's true though.